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| Tallahassee (Tallahassee 040) | |||||||||
| Media | Size | 18+ Pop | # Units | Spots/Loop | Total 4 Week Net Rate | Flight | Avg DEC / Panel | CPM | Ethnicity |
| Digital Bulletin (Single) | 10'6" X 36' | 189,000 | 1 | 1 Slot (s) / Loop / Unit - 15540 Spots / Week / Unit | $3,000 | 4 weeks | 38,046 | $2.82 | General |
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| Media | Size | 18+ Pop | GRP | # Panels | Total 4 Week Net Rate | Flight | Avg DEC / Panel | CPM | Ethnicity |
| Permanent Bulletin | 10'6" X 36' | 189,000 | -- | 1 | $2,300 | 4 weeks | 23,625 | $3.48 | General |
| Permanent Bulletin | 10'6" X 36' | 189,000 | 10 | 1 | $2,200 | 4 weeks | 23,625 | $3.33 | General |
| Permanent Bulletin | 10'6" X 36' | 189,000 | 25 | 2 | $4,200 | 4 weeks | 23,625 | $3.17 | General |
| Permanent Bulletin | 10'6" X 36' | 189,000 | 50 | 4 | $8,000 | 4 weeks | 23,625 | $3.02 | General |
| Permanent Bulletin | 10'6" X 36' | 189,000 | 75 | 6 | $11,700 | 4 weeks | 23,625 | $2.95 | General |
| Permanent Bulletin | 10'6" X 36' | 189,000 | 100 | 8 | $14,400 | 4 weeks | 23,625 | $2.72 | General |
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| Media | Size | 18+ Pop | GRP | # Panels | Total 4 Week Net Rate | Flight | Avg DEC / Panel | CPM | Ethnicity |
| Poster | 10'5" X 22'8" | 189,000 | 25 | 4 | $2,760 | 4 weeks | 13,500 | $1.83 | General |
| Poster | 10'5" X 22'8" | 189,000 | 50 | 7 | $4,725 | 4 weeks | 13,500 | $1.79 | General |
| Poster | 10'5" X 22'8" | 189,000 | 75 | 11 | $6,864 | 4 weeks | 13,500 | $1.65 | General |
| Poster | 10'5" X 22'8" | 189,000 | 100 | 14 | $8,400 | 4 weeks | 13,500 | $1.59 | General |
| All rates listed are 4 Week rates for 2010. Discounts may apply based on length of contract. | |||||||||
| All rates listed as Net - Rates are subject to change without prior notice. | |||||||||
| All space subject to availability - Select impression distribution is priced higher. | |||||||||
| Digital Display Discounts may apply based on length of contract and number of spots purchased. | |||||||||
| Please contact your Lamar Account Executive to verify display size and art/production requirements. | |||||||||
| Digital Network Packages - Average DEC's listed represent the Average DEC per unit within the Network. | |||||||||