Transit shelters gain high exposure by being distributed along busy bus routes throughout your market. All displays are backlit for night viewing of your message. Bus shelters may provide coverage in your market where larger media are unavailable or not permitted.

WHAT IS A SHELTER?

Benefits

• Exposure to vehicular and pedestrian traffic - Bus shelters provide both automotive and pedestrian exposure along prescribed routes, offering general market coverage.
• Effective for point-of-purchase - Shelters are an effective medium for point-of-purchase, directional, residential coverage, ethnic or micro-marketing.
• Target Marketing - Bus Shelters are great for geographic or ethnic targeting.
• Cost Effective - Based on CPM (cost per thousand), transit advertising is one of the most cost-efficient forms of media. Its ability to deliver specific target audiences at low costs makes it a valuable component of any advertising campaign.

WHEN SHOULD I USE A SHELTER?

In many cases, Transit Shelters serve as a great replacement for poster showings in areas where billboards are not allowed due to zoning regulations. Also, shelters are very effective when advertising point-of-purchase and directional information. Due to their flexible placements, they can reach out and target specific groups based on: ethnicity, age, lifestyle, culture, etc.